The Keys to Sponsorship Success in the New World

speaker: Brent Barootes
Partnership Group - Sponsorship specialists

This Opening Keynote address will clearly set the tone for the full conference as industry veteran, thought leader and innovator will look at the changing landscape since we all last met in person at this conference. Brent will delve into the three critical elements of sponsorship success in the new world: Relationships, Assets / Brand Value and Communication. For each of these three key components to success he will break down the specific elements and criteria that each entail to ensure your long-term success. This session will be the perfect starting point for the plethora of topics and thought leaders delivering them over the next day and a half!